§ THE PROBLEM
The problem
- Battle cards stale the day after a release.
- Competitor ships surprise; reps ask “can we do X?” at 5pm.
- Enablement owns 12 pages of decks; nobody reads them.
Elevator: “Supabrief writes launch docs for sales, marketing, and customers from one paste.” Objection: “We use Notion AI.” Response: “Notion AI writes in a Notion page. Supabrief writes for three audiences at once.”
Ship the card the morning the feature lands. Elevator pitch, top objections, what the rep says.
Reps open the link from anywhere. No VPN, no Notion login, no seat tax.
Max adds GitHub PR ingest today. Gong call transcripts ship Q3 — attach battle cards to the deal room.